Key Skills for the Successful Salesperson

We can all identify who’s doing well in the Sales Team. All we need to do is check out their results and activity in the CRM Suite. We can see the effort going in and what they result in. A good part of their results will be because of said effort. Sales persons consistently do […]

What is a Case Management Workflow?

A Case Management Workflow is the logic, process or method your business uses for resolving issues. Issues can have many sources. For instance, they can be raised by customers, partners or internal staff. Getting business logic right is difficult. So, with Planet Crust’s Case Management, we go out of our way to make it easier […]

How Can I Make My Own App For Free?

As the leading, advanced open-source CRM Suite, Crust delivers a user experience and feature set over and above the likes of Salesforce and Microsoft Dynamics365. At the same time, as the premium Golang CRM, it delivers performance and reliability at scale. And via its Corteza community, it delivers free CRM software with an unprecedented level […]

What is a Customer-Focused Approach?

Digital transformation strategy is hard to get right. “A customer-focused approach demands that your organisation orients its processes and services around what matters most to its clients. It should do so in a manner which generates the maximum medium to long-term growth for your business” Note the absence of “short-term” in the above statement. That’s […]

How do you maintain relationships with clients?

To start answering this question, what makes a good relationship with clients? Regular communication, listening to what your customers need and want They need to feel they can trust you, and that you will deliver the most best option for them Additionally, if something goes wrong, they can come back to you and know you […]

Golang CRM

We mention it regularly in our blogs, but why is it important that Corteza use Golang? Well, first of all, if you’re to get a CRM for free, it may as well be written in a modern coding language. Google uses Golang to build and manage much of its application infrastructure. As the leading open […]

When to use Rapid Application Development?

Corteza is widely known for the excellence of its CRM Suite, the leading open-source alternative to Salesforce. Much of its strength comes from the fact that its build process was inspired by the “Lightning” low-code platform. However, Corteza did add some extra features and user friendliness not present in Salesforce. The Corteza Rapid Application Development […]

Why is Customer Relationship Management important?

The 3 main reasons why Customer Relationship Management (CRM) is important are: Up to date information Customer information is always up to date, and easily accessible to all authorised staff. Automation Automation enables the streamlining of complex customer interaction processes, which saves time and reduces errors. Insights Finally, it provides businesses with reporting tools. Understand […]

Can I make advanced charts in an open-source CRM?

Having advanced charts in a CRM Suite is essential. As a manager, you need to be able to see the most up to date information in easy to understand dashboards. This seems very straightforward, but most open-source CRM providers fail here. However, Crust is different. Crust CRM allows you to create beautiful and advanced charts […]

What are the 3 main benefits of CRM for the Sales Manager?

What are the 3 main benefits of CRM for the Sales Manager? There are 3 reasons why you, as a Sales Manager should use a CRM. They are: Increase in Productivity & Revenue More time to spend developing your team Improved & Smarter Reporting